Marcus Tan Marcus Tan spent over 20 years in managing business development, sales and marketing in traditional, online and mobile media. He is currently responsible for BBM’s advertising monetisation strategy in Asia. He spent his recent 4 years in Smaato; a global ad exchange company leading their Asian mobile advertising business to profitability in the Asia Pacific region.
Prior to Smaato, Marcus held business leadership roles in companies such as Velti, Nokia, Travelocity, and Media Corporation of Singapore.
Marcus is a board member of MEF for Asian chapter and completed his Masters in Business Administration with Victoria University in Australia.