Moderator – Sue York, NewMR Strategy and Partnerships Director
Sue is co-author of “The Handbook of Mobile Market Research” and a chapter on “Global Mobile Market Research in 2017” and co-editor and curator of the ESOMAR book, “Answers to Contemporary Market Research Questions”.
Sue has a high profile in new market research, and has run workshops on social media research for ESOMAR and the Singapore MRSS. Sue is an active member of the market research online community, and is a familiar face on Twitter, where she tweets as @1sue3, mostly about research methods and related innovations.